About - new

Tints Direct was founded in 1999 by Keith Fisher, Beverley Persky,and Richard Persky. The primary aim of Tints Direct is to bring quality and affordable Italian hair colour and hair care products to the British hairdressing market. Twenty years later we proudly supply hairdressers all over the UK as the sole distributor of products from Muster e Dikson. We also supply Life Colour Plus by Farmavita


Keith Fisher is a veteran of the hairdressing industry with over 40 years of experience during which he operated several of his own salons in the North West London area.


Richard and Beverley have experience with worldwide import and export from their history in the fashion trade whilst running Poldy Ltd.


In 2013 Sasha Kay joined our team as Distributions Manager, and has overseen many logistical improvements during her time with Tints Direct.


Our office is located in Wembley in very close proximity to Wembley Stadium - the home of English Football.